You're listening to the MTG Sold Podcast.
This is the week of July 6th to July 12th, 2026.
This week on TCG Player we tracked 1.02 million on about 6100 units, revenue up around 3
percent, units down a hair.
Last week I said the July 4th weekend crushed volume and if that recovery was real we'd
see units back above 6,000 and revenue back over a million.
We got both, some comfortable calling that dip seasonal, not the start of a marble cool
down.
But the headline isn't the interesting part, the interesting part is where the money
actually went because it's not where the volume is.
This week the top revenue product was the Final Fantasy Collector Boosha display, 101
boxes at an average of $1,550 each.
That's around $157,000 out of one product.
It was by a mile the most expensive thing in the whole data set and people are still
buying it 100 at a time.
Number 2 is the one I want you to sit with for a second.
The Hobbit Collector Boosha display, 113,000 in revenue.
He used to think about the Hobbit set.
It does not come out until August 14th, so that entire 113 grand is pre-order money.
People are paying $810 for a product they can't yet hold.
They can't open it and it doesn't exist in stores.
That's worth remembering next time someone tells you the sealed market is rational.
Now marble, because that's the big story and it changed this week.
For about a month the four marble commander decks were the tightest products we tracked.
Doom prevails, Avengers Assemble, Fantastic Four, will condo forever.
This week all four went down, between 6.5% and 10% all at once.
And every single one of them added supply, somewhere between 12% and 28% more listings.
The easy read is that the release crunch is over, supply has caught up and prices are normalizing.
And that's true as far as it goes.
But there's a sharper version and this came out of a conversation this week.
There's a confirmed second wave of commander reprints coming.
When supply increases across a product line before a known reprint, it's usually not a coincidence.
People with inventory trying to sell where prices are high before the new print run arrives
and lowers the premium.
I can't prove that from a supply chart and I want to be clear about that.
But here's what makes me lean toward it.
Sell through on those four decks stayed between 0.6 and 0.75.
If you're new here, sell through ratios are a ratio indicator, so 0 being neutral, 1 being
positive, minus 1 being negative.
Again, so these all four decks stayed on a range of 0.6 and 0.75.
So demand, it didn't walk away.
People still wanted the decks.
This wasn't buyers disappearing.
This was just supply showing up early and maybe showing up on purpose.
While we're on marble, a quick follow up on the scene boxes because I flagged them last
week.
I said to watch for a demand showing up around 26 dollars.
A sell through above 0.3 would tell us a floor was forming.
It didn't happen.
Sell through actually fell down to around 0.17 and 0.18 and volume dropped on both boxes,
so the demand didn't arrive.
But here's the twist.
Supply drained hard anyway, down about 27-28%.
Because sellers gave up and delisted.
A market can tighten two ways.
Buyers show up or sellers can leave.
This is the second kind.
That's a weaker floor than the first.
Still, it's forming a floor.
Billions unleashed is already down to about $25.
Back to the Final Fantasy Collector 4 second, because there's a bigger point in it.
That display crossed $1,500 this week and kept going.
Up to about $1,500.
And what makes it different from every other product that tightens is that supply can
never come back.
Final Fantasy Collector Boosters contain 77 serialized, traveling, and chocobocards.
This serialization means wizards can't reprint the box without ruining it.
So the pool only ever drains.
It's a one-way door.
And then, on top of that, this week, the box got a bunch of attention across the magic
YouTube world, which pulled in a wave of sellers trying to flip it quickly.
So now you've got a fixed shrinking supply and a fresh crowd of people cracking boxes chasing
a quick flip.
That's a combustible combination.
It usually gets volatile before it gets stable.
So if you're watching this one, expect some chop.
A couple of gainers are worth calling out for the story behind them, not just the number.
Edge of Eternity's Collector Booster display jumped almost 11% this week.
Up to about $660 a box, closer to around $700 a box as of now.
And its volume nearly doubled.
Now Edge of Eternity is a space set and Star Trek spoilers are July 14th tomorrow.
So what we're probably watching is people front-running, thematic crossover demand before a new
set is even revealed.
They're buying the space product ahead of the other space product, betting on synergy
that hasn't been announced yet.
This market does that.
The other gainer of Flag is the Teenage Mutant Ninja Turtles pre-release pack, up about
12%.
But I'm flagging it as thin and unconfirmed.
It's 33 units, just a rounding error.
The only chatter is a rumor that distributors are out of turtle product.
I cannot confirm that anywhere, so treated as chatter, not a fact.
Jumpstart is next, the big Kahuna.
And I've got this one half-right and half-wrong last week.
I told you to watch for supply dropping below 40, which would set up a run at 170/180.
The supply did the opposite, and it went up about 24%.
Back up to about 55 listings.
And yet the price still climbed up, 7% to about $166, with sell-through holding around 3x.
Buyers are turning over the entire shelf almost three times a week.
I'll reiterate that.
Wizzards delayed jumpstart in North America and Latin America due to production and shipping
issues.
And it also looks like those delayed shipments are finally landing, which is your supply
bounce.
But demand is still so far ahead of a supply that the price rose right into the new inventory.
So I'm not going to pick a side.
If the shipments keep coming, this crunch resolves and the price goes off.
If that was a one-time slug of backlog and the drain starts again, that $170 leg is still
on the table.
Watch the supply line, it'll tell you first.
One more and it's my favorite kind of thing.
The Quiet Crunches.
Away from Marvel and Final Fantasy, there were a handful of old products just tightening.
No news, no story.
The Brothers War, collector booster pack from a 2022 set, lost almost 40% of its supply.
A tarqueer dragon storm precon, Soltaia Risen, shed 42% of its listings and was selling
at through at over 2x.
The Fallout Commander deck case tightened 34% and I went looking.
Reprint news, a ban, a turn of result, a creator video, anything.
I found nothing for any of them.
And that's the point.
These are the products moving on actual supply and demand instead of a headline.
Nobody's talking about them, which is exactly what they're worth watching.
Whenever one looks at Marvel, the real action often happens in the corner.
Two quick housekeeping notes before I wrap.
On the second marketplace, Manipule, most moves were just one or two orders, so I won't
read too much into the percentages, however.
The Jumpstart Crunch appeared there as well, rising about 19% with supply cut in half.
At least the two venues agree on that one.
On geography, people often ask where all this product is.
Washington remains the center with about 12.5% of the total supply.
Seattle alone moved more product than many entire states.
California, Florida, Oregon, right behind it.
If you've ever wondered why the West Coast sets the tone on sealed pricing, that's the
map.
Three things I'm watching next week.
Which way Jumpstart Supply breaks?
What the second commander reprint wave does to the Marvel decks when it actually lands?
Whether they're hold or cave?
And whether Final Fantasy collector holds above 1500 or whether all of those flippers cracking
boxes dump enough supply to stall it.
That's the week.
Numbers down a touch, the top of the market carrying it, and the quiet corners doing the
interesting work.
See the full report on Entry G-Sold.
See ya.
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